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Retail Salespersons and Registered Nurses Are the Most Sought-After Employees According to HWOL (Help Wanted Online) Data

October 22, 2019

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News Release
Retail Salespersons and Registered Nurses Are the Most Sought-After Employees According to HWOL (Help Wanted Online) Data
Seventy-nine Percent of Job Ads With Salaries Above $30K
MONTGOMERY - Data collected and analyzed by the Alabama Department of Labor’s Labor Market Information (LMI) Division shows that the most online wanted ads were for retail salespersons, registered nurses, and customer service representatives with 6,560 ads placed for those occupations in September.
Total ads are up 10.9% over the year.
The HWOL data is compiled from all online job postings in the state, including those posted on the state’s free online jobs database,, and other sources; such as traditional job boards, corporate boards, and social media sites.
Retail salespersons earn a mean wage of $13.30 per hour, registered nurses earn a mean wage of $29.26 per hour, and customer service representatives earn a mean wage of $16.65 per hour.
Thirty-three percent of job ads have salaries in the $50-79,000 range; 23% have salaries of $80,000 and above; 23% have salaries in the $30-49,000 range; and 21% have salaries of $30,000 or under.
The top three employers posting ads in September were: UAB Medicine (878), Walmart (929), and McDonald’s (747). These were followed by Family Dollar, Lowe’s, Pizza Hut, CVS, Advance Auto Parts, Inc., Dollar Tree Stores, and Baptist Health System to round out the top 10 employers with the most online ads.
The educational services sector is the focus of this month’s in-depth analysis by the LMI division. The top five occupations with the most online ads are: Educational, guidance, school, and vocational counselors, Education administrators, postsecondary, Health specialties teachers, postsecondary, Business teachers, postsecondary, and Secretaries and administrative assistants. Eighty percent of these jobs require a minimum of an associate’s degree.
“This sector has an average wage of $23.26 per hour, and 90% of these highlighted jobs in this industry pay more than $30,000 annually,” said Fitzgerald Washington, Secretary of the Alabama Department of Labor. “These are high quality, high wage jobs.”
“We continue to see the importance of soft skills to employers,” continued Washington. “This is where our Career Centers come in. Alabama now has 50 Career Centers around the state that offer free services to jobseekers including job skill workshops, job searches, résumé preparation, and more.”
“We’d like to encourage anyone who needs a job, or wants a different job, to come into one of our Career Centers for assistance,” said Washington. “Our trained staff can assist you in obtaining the career you want.”
A listing of Career Centers can be found at

Members of the media seeking more information should contact Communications Director Tara Hutchison at (334) 309-9014.

“Seasonal adjustment” refers to BLS’s practice of anticipating certain trends in the labor force, such as hiring during the holidays or the surge in the labor force when students graduate in the spring, and removing their effects to the civilian labor force.
The Current Population (CPS), or the household survey, is conducted by the Census Bureau and identifies members of the work force and measures how many people are working or looking for work.
The establishment survey, which is conducted by the Bureau of Labor Statistics (BLS), a division of the U.S. Department of Labor, surveys employers to measure how many jobs are in the economy. This is also referred to as wage and salary employment.
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